Okay, so here we go. I was thinking about this whole Grand Theft Auto thing the other day while I was, I don’t know, just flipping through some old magazines — the kind you find in a dentist’s office, you know? Anyway, this big boss guy, Strauss Zelnick, who’s like the head honcho of Take-Two Interactive, the folks behind this whole GTA madness, was having a chat with Variety. Now, I mean, I didn’t really get every number he spewed out or how he dodged like an Olympic fencer when they asked about pricing for GTA 6. But this bit stuck with me — he talked about “delivering more value than what we charge.” Sounds fancy, right? But it kinda makes me think of when you buy a bag of chips and it’s half air. Maybe it’s nothing like that. Who knows.
So Zelnick’s out here keeping his cards close to his vest, not spilling anything about how much this new game will set us back. I mean, it’s not like anyone’s biting their nails over it yet — with the game’s launch so far off — what was it, nine months away? But hey, these guys know how to sell things, like seriously. GTA 5 has been flying off digital shelves. They’ve sold over 215 freakin’ million copies. Imagine trying to visualize that many discs lying around. It’s like a sea of chaos, maybe even enough to build a castle. Anyway — oh yeah — and the whole franchise? Nearly 455 million in sales. I can’t even fathom that many zeros.
Now, get this, folks are whispering that GTA 6 could cost an arm and a leg, like maybe $80 or $100. Yikes, right? Wanna know what Zelnick said to that? Nothing concrete really. Just a nod to how the industry loves to roll out these “premium prices” with snazzy editions at first. Makes you wonder how they dream this stuff up at strategy meetings. Maybe there’s a dartboard involved?
And you know what else? Rockstar’s been teasing us with trailers. First one hit 93 million views. Impressive? Yeah, but then the second one just blew the roof off with 475 million views. Was it something in the water that day? I dunno. All I know is people just can’t get enough.
Oh, and mark your calendars if you haven’t already — May 26, 2026. That’s when GTA 6 makes its grand entrance on PlayStation 5 and Xbox Series X. Not too soon, but not too far away either. Time is weird like that, don’t you think?
